About Us



It’s thought that the mere challenge of an unknown future is far more exciting than the stories of an accomplished past.  

The ongoing crusade of unveiling a new path of discovery, always seeking the alternative route.

It’s a way of life for those who embrace it, and when you add a beautiful dog in the mix, the journey is taken to a whole new level of enjoyment.

Noosa is no stranger to many, and to now call it home is just epic. The biosphere boasts so much beauty it truly inspires you to explore – be it the waterways, hinterland or coast there is so much to enrich the active lifestyle and what better place for a dog!

Byron is our legendary short haired Border Collie and is the reason we get up in the morning and the reason we sleep well at night. Nothing is off the cards for Byron. Swims, hikes, boats, camping, 4wding you name it he is keen as mustard – and ready to go!

Unbeknown to us, our four-legged bestie would end up being the inspiration behind Wolf & I Co. 

A creative team with quirky ideas and even bigger dreams, we set out to mix it up a little – a fresh take on boring and to challenge the status quo.

Our aim is to create an experience for dogs and dog lovers that mimicked our passion for the Noosa area and the infinite exploration and discovery that lie within.

Quality Adventure Gear for Adventure Dogs and their owners. 

With overwhelming support and high praise on our offerings Wolf & I Co. continues to grow, and we are so STOKED to be able to help people get outside and explore the unknown with their best buddies.

So take the small step outside with your dog, and see where adventure leads you...